Adrian Vasquez and George Foreman at the 2014 INPEX Convention
After Adrian Vasquez, inventor of the NZ3 hair product, won second place in the 2013 FastPitch Competition, he set his sights on a higher prize: being accepted to participate in the Invention and New Product Exposition (INPEX)—the world’s largest invention tradeshow. INPEX provides a forum for inventors to exhibit their inventions and pitch their ideas with companies interested in licensing, marketing and manufacturing their new products.
Since he met so many key individuals, including representatives from QVC, SkyMall Magazine, a broker in the beauty industry who is interested in handling his products exclusively, and George Foreman of George Foreman Cooking Products, Adrian shared, “It was worth every mile.”
Another accomplishment resulting from his participation is being chosen as one of 35—from a total of 400 who applied—to move to step two with QVC this September in Las Vegas. “It’s a huge compliment to be included in such an exclusive group. QVC representatives shared many tips and clues to move my business forward, such as the importance of having two applicable product markets. In regard to the NZ3, the obvious market is haircare, but the second, which I had not considered, is the pet market—a $55.7 billion dollar industry in 2013,” Adrian explained.
Adrian, who is both an inventor and owner of Totally You Hair Salon, is thankful to the staff at EIGERlab’s Center for Product Development, his local manufacturer and everyone who assisted him along his entrepreneurial journey. He stated, “As an entrepreneur and inventor, you never stop learning!”